Dallas Cowboys Use Augmented Reality In Popular New Fan Activation ‘Pose With The Pros’— Forbes
That pretty f***ing dope actually — Reddit

My Role
I came up with the idea for Pose with the Pros and pitched it to our client. I helped produce and edit the fan experience alongside multiple production vendors. The concept was so successful it inspired an entire category of experiential activations, and was popular enough that one of our vendors later trademarked the name, which I'd originally come up with.